Lagunitas
This summer, Lagunitas held an extensive search to crown their first-ever “Party Legend” to combat a nationwide affliction that they dubbed “The Great American Partying Crisis.” After all, the brewery had scientific evidence to back up the need for this search.
After reviewing hundreds of entries, Lagunitas found an undeniable legend: Max Cacciatore. Why? Because Max doesn’t just throw parties. He brings people together to raise money for nonprofits in his community, with live music performed by his own band. What a mensch!
Now THAT’S a party legend.
On Saturday, October 4, Lagunitas invited their new Party Legend to the Lagunitas Loft, their iconic party space at their brewery in Petaluma, California, and honored him with the following:
- A statue in his honor, one to take home, and another installed at The Lagunitas Loft — an iconic party space at their Petaluma Brewery
- A beer named after him, on tap for the party
- A $5,000 Party Legend Grant to keep living up to his new title
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Lagunitas hopes that this watershed event makes more Party Legends all across the country. As Americans, we owe it to ourselves to come together and have the best time possible. Because parties aren’t just for frat boys and children’s birthdays. A great party brings friends and family together to create lifelong memories and positive vibes, especially if you’re enjoying a few ice-cold Lagunitas beers while you do it.
Lagunitas invites you to celebrate (whatever it is you want and however you see fit) knowing that great people come together around great beer. Grab yourself a cold IPA and keep the good times rolling.
Looking for an N/A option at the party? Lagunitas’ Hoppy Refresher Sparkling Hop Waters and IPNA deliver the flavor and refreshment so that no one feels left out.
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