
Popeyes

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Don Julio Tequila and Popeyes may have the most interesting New Orleans collab for Super Bowl week. This week, the two brands announced they were joining forces to release an exclusive Championship Lineup menu, which will only be available in six select restaurants for customers 21+.
Via Popeyes.com
The menu combines the rich heritage of Popeyes’ Louisiana-style cooking with the bold flavors of Tequila Don Julio Reposado – a tribute to craftsmanship and iconic celebrations.
The headliner is the new Popeyes x Tequila Don Julio Reposado Flavored Concha Chicken Sandwich, a chicken breast fillet marinated in reposado tequila then fried in Popeyes crunchy buttermilk breading, topped with a tequila lime slaw, spicy spread, a barrel cured pickle, and sandwiched between a sweet and buttery concha roll – a beloved Mexican pastry. The sandwich is a true fusion of flavors between the savory crunch of Popeyes chicken balanced by the sweetness of the concha roll and the subtle kick of reposado tequila’s signature agave notes. Additional items featured on the menu include Popeyes x Tequila Don Julio Reposado Flavored Louisiana Garlic 3-Piece Wings with a specialty sauce and a Spicy Strawberry Hibiscus Flavored Lemonade Mocktail.
The Championship Lineup menu will be available in select cities on January 31st and will move to New Orleans for Super Bowl weekend.
Popeyes and Don Julio Tequila announce new limited edition menu for the Super Bowl championship in select US restaurants:
• Reposado Flavored Louisiana Garlic Wings
• Spicy Strawberry Hibiscus Flavored Lemonade Mocktail
• Reposado Flavored Concha Roll Chicken Sandwich pic.twitter.com/vd2VE4HYUc— Pop Crave (@PopCrave) January 28, 2025
Someone on social media already got to try the collab.
The Popeyes & Don Julio Collab dropped🥃🍗 pic.twitter.com/BGksHGRlWs
— South Dallas Foodie (@SouthDallasFood) January 30, 2025